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Friday 19 August 2011

The Cars of 007 - James Bond (Part 5 - The 90s)

ByMartyn D Davies

The 1980s had been a strange decade for the James bond franchise. Roger Moore, perhaps the most beloved actor to portray Bond, had seen his reign end with 1985s "A View To A Kill" and was subsequently replaced with new heir apparent Timothy Dalton. The transition from Moore to Dalton happened very smoothly, there was no down time in the release schedule of movies and it seemed as though MGM wanted to keep the franchise running smoothly despite the re-casting of the lead character. Perhaps what no one behind the scenes had anticipated was the lackluster reception Dalton, and his first Bond movie "The Living Daylights", received at the box office and from audiences in general. While the popular argument is that Timothy Dalton wasn't good enough to lead the franchise or open a movie on his own, even having the Bond name behind him, the truth is a bit clearer in hindsight; the franchise and the character of James Bond needed a rest. Audience's tastes were changing, and the once popular "super spy" style espionage/action movies were being supplanted by broad comedy and muscle bound action heroes. So, Bond as a character and a movie franchise was put into hibernation by MGM for the foreseeable future. It would be five years before Bond would resurface, updated for the 90s in every possible way: stories based off of more recently global headlines, a new actor in the title role, and of course - a compliment of the best available cars in the entire world with which to entice new fans while saving the planet.

The series resurfaced too much fanfare with 1995s "Golden Eye". Irish actor Pierce Brosnan, until this point known mostly for his role as TV sleuth "Remington Steele", had taken on the role

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